Job Description

This is an in-person role in West Ashley, Charleston, SC.

Matchstick Social is hiring a full-time Technical SEO & Web Specialist to join our fast-moving, performance-driven team in Charleston, SC. We’re looking for a dynamic talent who is an absolute pro in SEO and Ahrefs, and also confident supporting landing pages, hosting, domain transfers, and light web development across platforms like WordPress, HubSpot, Bluehost, Wix, Showit, and Squarespace.

You’ll be our in-house go-to for all things search optimization and website support. This includes leading SEO strategy and execution while managing DNS records, platform updates, accessibility standards, and landing page builds. You’ll work closely with our content and design teams to deliver high-performing digital experiences that drive measurable growth.

What You’ll Own

SEO Strategy & Optimization

• Lead SEO strategy across client accounts with a strong focus on growth and measurable outcomes
• Conduct in-depth technical audits, keyword research, and competitive analysis using Ahrefs (must-have)
• Resolve technical SEO issues including crawlability, Core Web Vitals, mobile usability, and site speed
• Optimize metadata, headers, schema markup, internal linking, image alt text, and site architecture
• Monitor SEO performance using Ahrefs, Google Search Console, and other tools
• Collaborate with the content team to ensure SEO best practices are integrated across all pages and blog content

Website & Landing Page Support

• Build and manage landing pages within existing WordPress and HubSpot sites
• Fully design, build, and launch simple websites using platforms like Wix, Showit, or Squarespace
• Manage domain transfers, DNS updates, and server setup using platforms like Bluehost and GoDaddy
• Ensure every website and landing page is mobile-friendly, speed-optimized, and aligned with brand guidelines
• Implement ADA-compliant practices including alt text, keyboard navigation, and contrast ratios
• Troubleshoot basic technical issues or coordinate with developers as needed
• Bring brand identity to life through thoughtful layout, design, and UX best practices

What You Bring

• 3+ years of professional experience in SEO, web support, and digital optimization—agency experience preferred
• Expert-level proficiency in Ahrefs and deep knowledge of SEO ranking factors
• Experience with WordPress and HubSpot landing page editors
• Skilled in building sites or landing pages on Wix, Showit, or Squarespace
• Confident managing Bluehost hosting environments, domain records, and DNS configurations
• Familiar with HTML/CSS and capable of basic plugin troubleshooting
• Experience designing for eCommerce platforms (e.g., Shopify, WooCommerce)
• Knowledge of accessibility tools like WAVE or Axe and ADA-compliance standards
• Strong eye for layout, brand application, and conversion-friendly UX
• Highly organized, self-directed, and able to manage multiple projects under deadlines
• Collaborative mindset and ability to work across content and design teams

What We Offer

• $60,000–$70,000/year depending on experience
• Health insurance reimbursement through an Individual Coverage HRA (ICHRA).
• Simple IRA options after 1 year
• Paid time off, family leave, and summer Friday hours.
• Work-from-home Fridays
• Quarterly team activities, office snacks, and occasional lunches.
• Professional development assistance and referral program.
• Creative, collaborative in-office environment based in Charleston, SC
• The opportunity to take ownership of web and SEO strategy for multiple exciting brands
• Access to industry tools, creative resources, and professional development
• Fast-paced culture that values quality, agility, and getting things done

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